Table of contents:

• Datawiz BES: Focus on Retail
• Universal Business Analytics with Domo
• Data Visualization Tool: Tableau
• Power Business Intelligence
• Conclusion

Today, retailers face constant challenges: tough competition, changing consumer preferences, economic and political conditions, supply chain issues, and the need for continuous investment and funding. Any strategic or operational decision can critically impact business success in such a situation. We consistently emphasize that high-quality analytics has the most significant impact on the prosperity of your chain.

The right BI (Business Intelligence) service can be crucial for retail businesses. An effective BI platform allows for the optimization and transformation of retail data into actionable insights. However, selecting quality BI software is quite a complex task.

Let’s explore the top business analytics services actively used in retail: Datawiz BES, Domo, Tableau, and Power BI.
 

Datawiz BES: Focus on Retail

Datawiz specializes in analytical tools and services for data visualization in retail. The company's products are based on AI technologies, predictive analytics algorithms, and visualization tools.

• Datawiz Business Intelligence(BI): enables the creation of customized dashboards and visualizations. It provides ready-made reports to track sales dynamics, analyze product assortments, evaluate promotions, work with suppliers, and manage loyalty programs. This analytical service is designed with retailers' needs in mind to deliver valuable insights into the retail sector. All visualization tools, AI/ML technology, predictive analytics, data access,KPItracking, and other features keep users ahead of their competitors.
• PlanoHero: a tool for store space planning and product display management, allowing the creation of detailed store layouts and display guidelines.
• Store Manager: a mobile app for store owners and managers, providing access to crucial KPIs, product issue resolution, and remote task management.
• Data Monetization: a feature allowing the sale of optimized retail data to suppliers, helping reduce costs, improve product assortments, and plan promotions.
• Datawiz BI Demo: the option to try out the core features and tools of the service for free.

Datawiz BES was developed with a deep understanding of retailers’ needs, offering ready-made report templates and dashboards that greatly simplify work in this field. You can provide access to your colleagues, work on a single analytical platform, and focus on retail insights.
 

Universal Business Analytics with Domo

Domo is a business analytics platform that integrates data from various sources and visualizes retail data. Like Datawiz, Domo leverages AI technologies, predictive analytics algorithms, and visualization tools.

Users can create dashboards, work with reports, and monitor key performance indicators (KPIs). The BI platform also provides access to data via a mobile app and supports working with large volumes of data. Domo is a universal analytics solution for different industries.
 

Data Visualization Tool: Tableau

Tableau is a BI platform with a primary focus on data visualization tools. It enables users to work with and analyze large volumes of data. Like Datawiz BI, Tableau allows for the creation of customized dashboards for analyzing sales and key performance indicators (KPIs).

The analytical tool integrates with many data sources. As with Datawiz’s Store Manager, Tableau users can receive real-time notifications on their mobile devices. Thus, Tableau is a data visualization tool that allows for the analysis of business processes.
 

Power Business Intelligence

Power BI by Microsoft is a versatile BI tool that offers tight integration with the Microsoft ecosystem. If you use Excel, Azure, or Teams, Power BI will be a great choice of analytics platform for your business. Furthermore, Power BI provides deep customization through data visualization tools.

Like all BI services, Power BI allows you to work with dashboards and visualizations (charts, diagrams, lists, etc.). You can integrate your data into the analytics platform and gain insights. Power Business Intelligence helps companies make informed decisions based on business needs.
 

Conclusion

As we've mentioned, choosing a BI service, program, solution, or tool for retail data optimization depends on the specific needs of your business:

• Datawiz BESis focused on retailers who don’t want to spend time creating their reports and dashboards. The team has already prepared ready-made templates so users can start working and getting insights in retail immediately. You will find 35 pre-made reports, 17 dashboard templates, AI/ML-powered analytics, and more. Additionally, Datawiz offers a demo version to try.
• Domo is a universal BI tool for businesses looking to integrate multiple data types.
• Tableau is a tool for data visualization and interactive dashboards.
• Power BI is an analytics service that integrates seamlessly with other Microsoft products.

Evaluate your needs, budget, and the technical features of each BI solution. Each has its strengths and weaknesses: the presence of AI/ML technologies, the ability to customize visualizations, integration with different data types, the availability of demos, and more. The key is understanding your needs and testing each analytics service in practice.